ADVERTISEMENT
  • The Membership Club
  • #EndSARS Dashboard
  • PT Hausa
  • About Us
  • Advert Rates
  • Careers
  • Contact Us
Monday, May 23, 2022
Premium Times Nigeria
  • Home
  • Gender
  • News
    • Headline Stories
    • Top News
    • More News
    • Foreign
  • Investigations
  • Business
    • News Reports
    • Financial Inclusion
    • Analysis and Data
    • Business Specials
    • Opinion
    • Oil/Gas Reports
      • FAAC Reports
      • Revenue
  • Opinion
  • Health
    • COVID-19
    • News Reports
    • Special Reports and Investigations
    • Data and Infographics
    • Health Specials
    • Features and Interviews
    • Multimedia
    • Events
    • Primary Health Tracker
  • Agriculture
    • News Report
    • Special Reports/Investigations
    • Data and Infographics
    • Features and Interviews
    • Multimedia
  • Arts/Life
    • Arts/Books
    • Kannywood
    • Lifestyle
    • Music
    • Nollywood
    • Travel
  • Sports
    • Football
    • More Sports News
    • Sports Features
  • Projects
    • #EndSARS Dashboard
    • Parliament Watch
    • Panama Papers
    • Paradise Papers
    • AGAHRIN
  • #PandoraPapers
  • AUN-PT Data Hub
  • Home
  • Gender
  • News
    • Headline Stories
    • Top News
    • More News
    • Foreign
  • Investigations
  • Business
    • News Reports
    • Financial Inclusion
    • Analysis and Data
    • Business Specials
    • Opinion
    • Oil/Gas Reports
      • FAAC Reports
      • Revenue
  • Opinion
  • Health
    • COVID-19
    • News Reports
    • Special Reports and Investigations
    • Data and Infographics
    • Health Specials
    • Features and Interviews
    • Multimedia
    • Events
    • Primary Health Tracker
  • Agriculture
    • News Report
    • Special Reports/Investigations
    • Data and Infographics
    • Features and Interviews
    • Multimedia
  • Arts/Life
    • Arts/Books
    • Kannywood
    • Lifestyle
    • Music
    • Nollywood
    • Travel
  • Sports
    • Football
    • More Sports News
    • Sports Features
  • Projects
    • #EndSARS Dashboard
    • Parliament Watch
    • Panama Papers
    • Paradise Papers
    • AGAHRIN
  • #PandoraPapers
  • AUN-PT Data Hub
Premium Times Nigeria
BUA Group Ad BUA Group Ad BUA Group Ad
ADVERTISEMENT
Heineken in Africa (Photo Credit: Hurst Publishers)

Heineken in Africa (Photo Credit: Hurst Publishers)

Why I wrote a book on Heineken’s practises in Africa – Dutch Journalist

byAishat Babatunde
October 30, 2019
2 min read

A Dutch journalist, Olivier van Beemen, who uncovered Heineken’s ‘corruption’ in Africa in his investigative book titled ‘Heineken in Africa: Multinational Unleashed,’ has reacted to a claim that his work paints a bad image of Africa.

During an evening of book reading and signing on Tuesday at Roving Heights bookstore, Abuja, Mr Beemen spoke on why he wrote the book.

He said his report gave a portrait of multinationals (using Heineken as a case study) that came with false claim of helping Africa to ‘develop’ but continually damage it to a lesser level than it was before.

“It has never been my purpose to paint Africa ‘black’ in the book. Issues such as sexual abuse, corruption, tax evasion, discussed in the book, are commonplace on the global stage,” he said.

He noted that his interest to dig about Heineken’s corruption practices in Africa was piqued when the beer company lied about having no link with Ben Ali, a businessman with ties to former Tunisian dictator, who had entered partnership with the company in secret.

The journalist said he grew more interested when the Chief Executive Officer of Heineken, Jean-François van Boxmeer, once said that using women in bars to promote sales was no longer in business in Europe but profitable in Africa.

As a Dutch, he said he felt the need more to look deeply into the Dutch company that paraded itself as a ‘developer partner’ to Africa.

“It says its development is good for the development of Africa too. But instead of being an impact maker, we realise it is really holding Africa back with menaces that come from its brand enlargement- using women to boost sales, producing alcohol in larger size than those of the West.

“It makes people to take more and more alcohol and we know its effect it generate is to create violence,” he said.

He noted that while Heineken had strong links with African governments “and continually made use women in bars for promotion of sales to oust out few local competitors”, it would be important for governments to see the image behind Heineken’s deceptive methods.

Audience share experience

Onyinye Orji, one of the participants who shared Mr Beemen’s view, clamoured that serious measures should be taken against multinationals that engage in activities detrimental to African communities.

“I don’t believe what should be a matter of debate is whether or not Beemen’s book is indicting to Africa but rather what we should be focusing on is how we, citizens, engage these multinationals when things are not right,” she said.

She, however, called for participation of citizens in engaging these multinationals on the civic space and advocated a boycott of their products to show serious commitment to the cause.

Yekini Akinwale, a participant and investigative journalist, said the book had drawn up serious issues that need a national attention from both the government and the citizens.

He noted that it had a double-edged look in its portrayal of Africa as a whole.

  • WhatsApp
  • Tweet
  • Email
  • Print
  • Telegram
  • More
  • Share on Tumblr
  • Pocket

CITIZEN-FM AD


Support PREMIUM TIMES' journalism of integrity and credibility

Good journalism costs a lot of money. Yet only good journalism can ensure the possibility of a good society, an accountable democracy, and a transparent government.

For continued free access to the best investigative journalism in the country we ask you to consider making a modest support to this noble endeavour.

By contributing to PREMIUM TIMES, you are helping to sustain a journalism of relevance and ensuring it remains free and available to all.

Donate


TEXT AD: Why women cheat: what every Nigerian man should know







PT Mag Campaign AD

Previous Post

Alleged 820 Bus Fraud: Lagos Assembly suspends Ambode probe indefinitely

Next Post

Group launches campaign to change narrative of politics in Nigeria

Aishat Babatunde

Aishat Babatunde

More News

Miabo Enyadike Founder and CEO of Artmiabo with Bruce Onobrakpeya, during award presentation and 90th birthday celebration

Veteran artist, Bruce Onobrakpeya, receives ‘Grand Master of Etching’ award

April 29, 2022
Akimbo in Limbo

Death, Decay, Interment: A journey through Olaniyan’s “Akimbo in Limbo”

April 23, 2022
Niyi Osundare

For Yemi Ogunbiyi at 75: The Road Never Forgets

April 14, 2022
Michael Abiodun is a visually impaired author, an attorney and a federal prosecutor, demonstrating both prosecutorial and academic excellence in international law and counterterrorism matters.

INTERVIEW: How I wrote 21 books, survive as a blind author in Nigeria – Michael Abiodun

April 10, 2022
Niyi Osundare writes about the Ibadan Jazz Forum and the Black History Month.

Where is our government? – Niyi Osundare

April 8, 2022
Nigeria Copyright Commission (NCC)

Copyright operatives arrest four book pirates, impounds works in Abuja

March 24, 2022
Next Post
Workshop on Leadership Development and Inclusion of Underrepresented groups in Politics with Values

Group launches campaign to change narrative of politics in Nigeria

Former Lagos state governor, Babatunde Fashola

FG to begin sale of new houses soon nationwide - Minister

Leave Comment

Search

AUN-PT Ad





Transport-Technology


Stanbic Ad


Access Bank Ad





Glo Ad


Subscribe to News via Email

Enter your email address and receive notifications of news by email.

Join 1,844,881 other subscribers.

Advertisement






netherland biz school Advert



Zenith Advert

ADVERTISEMENT

Our Digital Network

  • PT Hausa
  • Election Centre
  • Human Trafficking Investigation
  • Centre for Investigative Journalism
  • National Conference
  • Press Attack Tracker
  • PT Academy
  • Dubawa
  • LeaksNG
  • Campus Reporter

Resources

  • Oil & Gas Facts
  • List of Universities in Nigeria
  • LIST: Federal Unity Colleges in Nigeria
  • NYSC Orientation Camps in Nigeria
  • Nigeria’s Federal/States’ Budgets since 2005
  • Malabu Scandal Thread
  • World Cup 2018
  • Panama Papers Game
  • Our Digital Network
  • About Us
  • Resources
  • Projects
  • Data & Infographics
  • DONATE

All content is Copyrighted © 2020 The Premium Times, Nigeria

No Result
View All Result
  • #PandoraPapers
  • Gender
  • News
    • Headline Stories
    • Top News
    • More News
    • Foreign
  • Investigations
  • Business
    • News Reports
    • Financial Inclusion
    • Analysis and Data
    • Business Specials
    • Opinion
    • Oil/Gas Reports
      • FAAC Reports
      • Revenue
  • Health
    • COVID-19
    • News Reports
    • Investigations
    • Data and Infographics
    • Health Specials
    • Features
    • Events
    • Primary Health Tracker
  • Agriculture
    • News Report
    • Research & Innovation
    • Data & Infographics
    • Special Reports/Investigations
    • Investigations
    • Interviews
    • Multimedia
  • Arts/Life
    • Arts/Books
    • Kannywood
    • Lifestyle
    • Music
    • Nollywood
    • Travel
  • Sports
    • Football
    • More Sports News
    • Sports Features
  • #EndSARS Dashboard
  • Projects
    • Panama Papers
    • Paradise Papers
    • Parliament Watch
    • AGAHRIN
  • AUN-PT Data Hub
  • Opinion
  • The Membership Club
  • Dubawa
  • DONATE

All content is Copyrighted © 2020 The Premium Times, Nigeria

Our website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.
loading Cancel
Post was not sent - check your email addresses!
Email check failed, please try again
Sorry, your blog cannot share posts by email.