The group hopes to bring issues of cancer to the front burner.A fashion show will hold in Lagos on Saturday to raise awareness about the growing prevalence of cancer in Nigeria.

Fashion Fantasia will be hosting its second edition of its Leading Ladies Initiative, a fashion show and fund raiser for breast and cervical awareness, on November 25 at the Oriental Hotel Lagos.

“Cancer is on the rise globally, there is no more efficient way to fight it, than to prevent its spread. This is essentially why we’re using fashion as a platform to ensure that women realize just how important it is to get their monthly checks done. Early detection of any type of cancer helps increase the rate of survival; and this is one of the key things we hope to re-iterate with this event.” Francesca Uriri, the Project founder, said

The theme for this year’s event is ‘Each One Each Check’ which emphasizes the need for both men and women to visit clinics and go for constant checks as the first edition of the initiative ended with funds raised for free breast and cervical screening for three hundred (300) women.

Ms. Uriri emphasized on lack of information and expensive vaccines and procedures as militating factors against the fight against cancer.

“The fight against cancer is crippled by many factors, primary amongst them, information. Women usually don’t know how to do a simple breast examination; they don’t know where to get their HPV vaccines to prevent cervical cancer and sometimes, can’t afford relatively inexpensive procedures like breast and cervical cancer screening.

“This year, asides for raising funds for women to be screened free of charge, we will also be raising funds to assist two women who already have cancer, and are financially unable to pay for their medication,” she said.

Fashion Fantasia, in partnership with bloom cancer care, will showcase designs from most of Nigeria’s talented designers, musical performances, live presentations and an interactive session on useful information on breast and cervical cancer.