On February 4, Pfizer joined the rest of the world to commemorate World Cancer Day. World Cancer Day is observed to raise awareness of cancer and to encourage its prevention, detection and treatment. It is a singular initiative under which the entire world can unite together in the fight against the global cancer epidemic.
Pfizer partnered with Project PINK BLUE on awareness activities and setting up Abuja’s first breast cancer support group to join the advocacy on breast cancer.
“Cancer has been defined with different pathetic axioms in Nigeria due to the severe pain, death, low survival rate and most painfully metastatic breast cancer. With the UICC Pfizer SPARC grant we have been able to start changing patients’ journey and access to palliative care in Nigeria. As the number of cancer patients grow, we must do everything we can to increase cancer survivors” said the Executive Director of Project PINK BLUE, Runcie C.W. Chidebe
This collaboration is aimed at providing increased awareness on cervical and breast cancers and reaching out to the government to take action against the disease.
Margaret Olele, Corporate Affairs Director of Pfizer Nigeria stated that “Pfizer is committed to spreading knowledge and fostering hope in the fight against cervical and breast cancers as early detection can help in reducing the number of deaths.”
About Pfizer Inc.: Working together for a healthier world™
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Every day, Pfizer colleagues work across developed and emerging markets to advance wellness, prevention, treatments and cures that challenge the most feared diseases of our time. Consistent with our responsibility as the world’s leading biopharmaceutical company, we also collaborate with health care providers, governments and local communities to support and expand access to reliable, affordable health care around the world. For more than 150 years, Pfizer has worked to make a difference for all who rely on us.
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